6 Things Professional Bloggers don’t tell you
If you’ve stumbled on this post, I have no doubt that you really want to start a blog, but you want to know what the catch is behind all those glamorous blog posts you’ve read about starting a blog and making a full-time income. Is it really as easy as the professional bloggers say it is?
I’ve read a ton of ‘how to start your blog’ posts before I started this one, I’ve even written my own version of that blog post. I’ve started this blog at the end of 2019, and I’ve come a long way since then. I’ve learned a lot and struggled a lot. And I am still a long way from earning a decent income from this blog, but I really hope to get there sooner than later! So these 6 things I really wished a professional blogger told me earlier.
Table of Contents
- 1 It’s Overwhelming In The Beginning
- 2 It Takes Time
- 3 There’s a Difference between Web Hosting and a Domain Name
- 4 You Will Have Unexpected Expenses
- 5 You Have to Keep Everything Legal
- 6 It’s Not For Everyone
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1 It’s Overwhelming In The Beginning
Especially if you are a total beginner and don’t have any experience with all the terminology that is used. There is no doubt in my mind that you will spend a bunch of time on Google, searching terms like “how to …” “when will you…”
So what I suggest is finding a good beginner’s course on how to start your blog the right way so that you can potentially start earning an income as fast as you can (if your goal is to earn an income from your blog). Also having a guide from a pro blogger will spare you a bunch of time and frustration trying to figure stuff out on your own.
An awesome bundle pack from Ultimate Bundles that is specifically for bloggers is the Genius Bloggers Toolkit. I’ve purchased The Genius Bloggers Toolkit in the past and it is a wealth of knowledge – I highly recommend it! It contains all sorts of resources that you will need as a beginner blogger. From content creation to email marketing.
PS. For a limited time, Ultimate Bundles are having a new bundle on sale called Create Launch Convert that is all about growing your online business. In the bundle, there are also 12 resources that are related to blogging. They are:
- $1K Blogger by Lidiya Kesarovska. In this ecourse you will learn how to build a blog that earns $1,000/month in passive income (while working a full-time job).
- 5-Day Content Challenge by Stacey Ogden – Create 6 months worth of blog, podcast, and video show content ideas in just 5 days.
- 5-Day AI Writing Challenge by Suzi Whitford (eCourse) -Learn how to leverage artificial intelligence to create higher-quality content, faster!
- 7 Traffic Generating Blog Post Templates by Lena Gott (eCourse) – Templates of the top 7 types of blog posts that have helped me bring in over 23 Million page views.
- Amazon Affiliate Affluence by Dale Persons (eBook) – An ebook designed to help bloggers crack the code on the Amazon affiliate program and make more money from their blogs.
- Closing the Gap: Using Your Content to get Your Readers Ready to Buy! by Bevin Farrand (eCourse) – This powerful workshop will teach you how to take your readers on a journey to Closing the Gap between where your readers are now…and where they need to be in order to buy.
- Copyright Notice and Infringement Template Pack: Protect your content legally in less than 5 minutes by Lucrezia Iapichino (eCourse) – Protect The Usage Of Your Copyrighted Content with This Comprehensive Infringement Notice Template Pack.
- Course Creator Website Canva Template by Prachi Gupta (Template) – This template is perfect for anyone who wants to sell their online course or digital product. Whether you’re a course creator, coach, social media manager, or service provider, this template will work for you.
- Guest Blogger Agreement Template by Amira Irfan (Template) – Use this contract template when working with guest bloggers so that both parties are protected from any kind of legal trouble such as copyright violations. It includes the rights and responsibilities for each party as well as your guest post guidelines.
- Lightning Fast Content Creation by Sadie Smiley (eCourse) – Learn how to write blog posts… FAST!
- Niche Site Seller’s Starter Kit by Chelsea Clarke (eCourse) – Discover exactly how to prime and position your niche site so that you can SELL it! I love her products!
- The Crystal Clear Avatar Roadmap – Clarify Exactly Who Your People Are In ONE HOUR by Frances Vidakovic (eCourse) – Clarify Exactly Who Your People Are In ONE HOUR
The bundle also includes resources related to email marketing, content, and product creation, social media, and video content. If you are interested to find out more you can go here. All of these resources are far more than what you will pay for the bundle.
2 It Takes Time
You will not see great results and a huge amount of traffic to your blog in the beginning. It takes time to grow, unfortunately. Some people are just very lucky and turn their blogs into a full-time business in just six months. But I am not one of those people – I really wish I was.
And because it takes time to grow, you will not always be motivated to keep going. So the best advice I can give you is to try and form habits around your blog and plan what you want to do each day for your blog.
For example, Mondays you write blog posts, Tuesdays you create images/graphics for your blog posts, Wednesday you publish and promote your blog posts. Or something along that line.
Consistency is really the key to everything, but I think that is the key to everything in life. For example, if you started a new fitness routine, you will not see the results if you stop after 3 days! The same principle goes for your blog!
3 There’s a Difference between Web Hosting and a Domain Name
This was something that I didn’t realize when I first started my blog. And can be quite confusing. Web hosting and your domain name (name of your blog) are two different things, and you will need to pay for them separately.
What is Web Hosting
In the most basic terms, web hosting is the service that enables you to publish a website/blog on the internet. While we may think of websites as something that only exists digitally, the truth is, physical resources are also needed to power internet content, mainly in the form of servers.
A server is a powerful computer that holds all the files that makes your blog; it is the physical space where your blog “lives.” Blogs are essentially collections of files, including text, images, and other elements. So, you can think of a server as the location of where those files live.
If you want to learn more about how web hosting works, I’ve found this really helpful guide that you can check out.
What is a domain name
A domain name is the address of your blog that people type in the browser URL bar to visit your blog. So, in simple terms, if your blog was a house, then your domain name will be its address.
So how do the domain name and web hosting work together? The simplest way I can explain it is, the domain name is the address of your site and the web hosting is the physical location where your blog lives. So when someone types in your blog’s name, the domain name will give them the location of where they need to go.
If you want a more detailed explanation of a domain name and how it all works you can read this awesome post from WPBeginner.
You can also buy these two services from different companies. At the time of writing this post, I use Bluehost for both services.
4 You Will Have Unexpected Expenses
Like in any business you will have expenses. Some will be once off and others will be recurring. But how much it will cost you will totally depend on you.
The good thing about blogging as a business is that it’s relatively low cost compared to other types of businesses.
But like any other business, sometimes you will have unexpected expenses. A professional email address was one of those unexpected expenses. I really wished a professional blogger told me early in my blogging journey!
As most pro bloggers will tell you, your email list is one of the most valuable tools you can have in order to grow your blog into a business. Unfortunately, email marketing providers don’t accept free email addresses that you already have.
So after a bit of research, I decided to get a business email address from Gmail. I know the interface well, and I can use the 30Gig Google Drive space that comes with the service to host my free printable library. Luckily it is affordable but shop around for the best price. You can probably get an email address from your web hosting company as well.
Here is the breakdown of the most common blogging expenses you will have is:
- Webhosting and domain name
- Tailwind for Pinterest marketing – Tailwind have now a forever free plan for new users which is amazing!
- Email marketing provider. I use MailerLite, they are an awesome email marketing provider. It is free up to 1,000 subscribers, so if you use your email list to help your blog make money, by the time you get to your 1,000 subscribers you should be making enough to upgrade to a premium plan.
- Canva – for creating graphics for your blog. I used the free version for years but when I started to create digital products, I upgraded to Canva Pro. It saves me a lot of time and just the feature to remove backgrounds on images is worth it for me.
- Professional email address
- And if you want to sell digital products you might consider a services like Sendowl or Payhip.
5 You Have to Keep Everything Legal
I’ve written a post about how to have all your legal ducks in a row and why it’s important. But other things that you need to consider are registering your blog as a business, paying taxes, and just overall doing things by the book.
Make sure that you know your local laws in terms of business registrations and licenses. And make sure your blog is GDPR compliant and keep a percentage of what you earn aside to pay taxes.
6 It’s Not For Everyone
What a lot of pro bloggers don’t tell you about blogging, is that not everyone can or will stick to it.
Blogging requires lots of different skills and time. You need to write engaging content, you need to know what your audience wants, marketing, selling, and running a business. You will wear a lot of hats!
It might be a “side hustle” for lots of bloggers but it’s a job that requires a variety of skills and lots of hard work nonetheless.
It’s not just a case of writing a 500 – 1000 word blog post and hitting publish. You have to consider all the time it takes to make sure your blog posts are SEO friendly, create images for Pinterest, market your blog, schedule all your social media, and reply to comments, emails, etc.
So to summarize, blogging is a demanding job, and not everyone will keep the blogs that they start. But it can also be really rewarding. If you love writing, blogging can be a really rewarding way of earning an income.
If you have read through this and have considered all the things and you still want to start your own blog, you are more likely to succeed. Set realistic expectations and goals and then work hard towards those goals.